Email Marketing 101
Everything you need to know to turn your email list into dollars
Ever hear the saying that email marketing is dead?
Here's a hint for you: if social media went away today, how would you communicate with your clients?
Email marketing can still be effective when used correctly in relevance to today's landscape and in this course, you will learn how to create a strong list of high-converting leads and turn that list into REAL HARD CASH.
This class will cover the following:
- What email marketing means in 2019 and beyond
- How to create lead magnets and build a strong and effective mailing list
- How to select the right email marketing program
- How to segment customers
- How to automate campaigns
- List of 50 high converting subject lines!
- How to avoid spam complaints and maintain subscribers
Sabrina Peterson is the Glam University CEO, a seasoned business and life coach, and serves as the Business Editor of Rolling Out Magazine. A self-taught entrepreneur, she has launched multiple successful businesses both online and in a traditional brick-and-mortar setting and has a passion for helping other female entrepreneurs find their footing.
StartBest Email Marketing Providers (10:25)
StartBreaking Down ActiveCampaign (4:06)
StartLead Magnets + Importance of Segmenting (7:42)
StartThe Importance of Opt-In (2:21)
StartUploading Your Contacts Into ActiveCampaign (6:08)
StartHow To Start Automation In ActiveCampaign (16:29)
StartHigh-Conversion Email Subject Lines + Full List of Resources (8:19)